New Zealand's Industrial Automation Integrator

New Zealand Runs
on Manual Labour.
We're Changing That.

We bring KUKA industrial robots and Swisslog intralogistics to New Zealand manufacturers — with local engineers, custom software integration, and a track record built in China's most demanding factories.

Technology Partners
KUKA
Industrial Robots
Swisslog
Intralogistics

Robot Density — Robots per 10,000 Manufacturing Workers

New Zealand
55
Germany
371
South Korea
934

Source: Callaghan Innovation, 2024. NZ is 17× less automated than South Korea.

28% NZ wage cost increase since 2020
70% of new US warehouses are automated
300% throughput increase possible with AS/RS
-30°C KUKA cold chain robot operating range

The Problems We Solve for NZ Industry

New Zealand's food, dairy, cold chain and logistics sectors are under pressure from rising wages, labour shortages, and global competition. These are the conversations we have every week with NZ business owners.

Dairy & Meat Processing

"We can't find workers willing to do night shifts in a cold room."

Labour turnover in NZ cold processing facilities runs at 40–60% annually. ACC claims from manual handling cost the sector millions. Automation eliminates the problem entirely.

Solution: KUKA cold-rated robots + Swisslog cold chain AS/RS →
Food & Beverage Manufacturing

"Our palletizing line is a bottleneck. We lose 2 hours every shift change."

Manual palletizing limits throughput to 200–400 cases/hour. A KUKA KR QUANTEC PA robot runs at 1,500+ cases/hour, 24/7, with zero shift changes and consistent stack quality.

Solution: KUKA palletizing robot cell + iiQKA.Palletizing software →
Logistics & Distribution

"Our warehouse is full but we still can't find what we need."

Traditional racking uses 30–40% of available cubic space. Swisslog AutoStore uses 60% less floor space than conventional storage while delivering 99.9% inventory accuracy.

Solution: Swisslog AutoStore or CarryPick goods-to-person →
FMCG & Grocery Distribution

"E-commerce orders are getting smaller and more complex. We can't keep up."

Order complexity has tripled in 5 years. Swisslog CarryPick delivers goods-to-person picking at 400+ lines/hour with 99.9% accuracy — without building a new warehouse.

Solution: Swisslog CarryPick AMR picking system →
Manufacturing

"Our CNC machines sit idle 30% of the time waiting for parts."

Manual machine tending creates bottlenecks and safety risks. KUKA AMRs and robot cells automate machine loading/unloading, running 24/7 with inductive charging between tasks.

Solution: KUKA AMR fleet + machine tending robot cells →
Cold Chain & Frozen Storage

"We're running out of cold storage space but can't afford to build more."

Swisslog Vectura stacker cranes in high-bay cold stores achieve 4× the storage density of conventional racking in the same footprint, operating reliably at -28°C.

Solution: Swisslog Vectura high-bay cold store AS/RS →

World-Class Technology,
New Zealand Expertise

We are New Zealand's integration partner for two of the world's most trusted industrial automation brands — combining their hardware with our software expertise and local engineering capability.

KUKA
KUKA AG
Industrial Robots & AMR · Germany · Est. 1898

KUKA is one of the world's leading manufacturers of industrial robots, with over 4 million robots installed globally. From 3kg collaborative robots to 1,500kg heavy-duty palletizers, KUKA's range covers every manufacturing application — including food-grade HO variants and deep-freeze rated models for cold chain environments.

KR CYBERTECH (8–35kg) KR QUANTEC PA (120–300kg) KR FORTEC (240–800kg) LBR iiwa Cobot KR DELTA Pick & Place KMP AMR Fleet iiQKA.Palletizing Software iiQoT IIoT Platform
Explore KUKA Solutions →
Swisslog
Swisslog
Intralogistics Automation · KUKA Group · Est. 1898

Swisslog is a global leader in warehouse automation and intralogistics, and a subsidiary of KUKA Group. With over 100 years of experience and 500+ software experts worldwide, Swisslog delivers AutoStore cube storage, CarryPick AMR picking, Vectura stacker cranes, and the SynQ unified warehouse management platform — with a dedicated ANZ team in Australia and New Zealand.

AutoStore Cube ASRS CarryPick AMR Picking Vectura Stacker Crane ACPaQ Case Picking AgileStore Pallet ASRS SynQ WMS/WES/WCS
Explore Swisslog Solutions →
Why both? KUKA and Swisslog are part of the same group — meaning their systems are designed to work together seamlessly. PRA is uniquely positioned to integrate both platforms into a single, unified automation solution for your facility, with one point of contact, one software layer, and one local support team.

Product Demonstrations & Case Studies

Watch how KUKA robots and Swisslog systems operate in real production and warehouse environments.

KUKA AMR · Intralogistics

Feel the Flow: Autonomous Mobile Robots by KUKA

KUKA's AMR portfolio automates material transport across production floors and warehouses — 24/7, with inductive charging.

KUKA AMR · Supply Chain · MODEX 2024

KUKA KMP 1500P: Depalletizing & Material Flow

Two KMP 1500P AMRs simulate a full manufacturing floor — depalletizing, transport, and machine supply — at MODEX 2024.

KUKA · MODEX 2026 · Latest

KUKA at MODEX 2026: AMRs, Palletizing & Smart Automation

The latest KUKA innovations in robotics, AMRs, and integrated automation systems — showcased at MODEX 2026.

Swisslog · AutoStore · ASRS

AutoStore by Swisslog: Robotized Storage & Order Picking

AutoStore uses compact cuboid robots and bins to handle small parts orders at high speed — using 60% less floor space than conventional racking.

Swisslog · CarryPick · AMR Picking

CarryPick: AGV-Based Storage & Picking Solution

CarryPick uses autonomous mobile robots to deliver mobile rack units to picking stations — scalable, flexible, and fast to install.

Swisslog · AS/RS · Warehouse Automation

Automated Storage & Retrieval Systems by Swisslog

From high-bay pallet warehouses to mini-load bin systems — Swisslog's modular, software-driven AS/RS portfolio for maximum efficiency.

Four Solution Tracks for NZ Industry

Each solution track is a complete, integrated system — not just hardware. We design, integrate, commission and support every installation.

KUKA Industrial Robotics
KUKA Robotics

Industrial Robot Cells

Palletizing, machine tending, welding, pick & place and handling — KUKA robots for every production application.

KR CYBERTECH KR QUANTEC PA LBR iiwa Cobot
View KUKA Solutions →
Swisslog Warehouse
Swisslog Intralogistics

Smart Warehouse Systems

AutoStore, CarryPick, Vectura stacker cranes and SynQ software — complete warehouse automation for any scale.

AutoStore CarryPick SynQ WMS
View Swisslog Solutions →
AMR Fleet
KUKA AMR

Autonomous Mobile Robots

KUKA KMP AMR fleets for intralogistics — automating material transport between warehouse, production and dispatch.

KMP 1500P Fleet Management 24/7 Charging
View AMR Solutions →
Software Integration
Software Integration

WMS / WES / MES Platform

SynQ warehouse management, KUKA iiQoT, and custom integration with your ERP — one unified software layer.

SynQ WMS/WES iiQoT IIoT ERP Integration
View Software Solutions →

Built for New Zealand's Key Sectors

From Fonterra's dairy plants to Auckland's 3PL warehouses — we understand the specific demands of each industry.

Explore All Industries →

The Only NZ Integrator for
Both KUKA and Swisslog

Most automation suppliers in New Zealand represent a single brand or a single product category. PRA is different: we are the only NZ-based integrator with hands-on experience deploying both KUKA industrial robots and Swisslog intralogistics systems — backed by Haorui Technology's decade of integration work in China's most demanding manufacturing environments.

This means we can design a solution that spans your entire operation — from the production line to the warehouse — with a single software layer, a single support team, and a single point of accountability.

About Our Company →
01

Local NZ Engineers — Fast Response

Auckland-based engineering team. No waiting for overseas technicians. Site visits within 48 hours, emergency support same day.

02

KUKA + Swisslog — One Integration

The only NZ integrator combining both platforms. Your robots and your warehouse talk to each other through one unified software layer.

03

Software-First Approach

We don't just install hardware. We build the software integration that connects automation to your ERP, WMS, and production systems.

04

China-Backed R&D Expertise

Backed by Haorui Technology — with proven deployments in China's food, dairy and logistics sectors. We bring that experience to NZ.

05

Scalable for NZ Business Size

Start with one robot cell. Scale to a full smart factory. Phased investment plans designed for NZ SME budgets and growth trajectories.

Real Projects. Real Numbers.

The same KUKA and Swisslog technologies we deploy in New Zealand — proven in production across ANZ and globally.

Coca-Cola NZ
Food & Beverage Auckland, New Zealand

Coca-Cola Amatil — Automated Palletising, Auckland DC

Swisslog provided a robot-assisted ACPaQ palletisation solution for Coca-Cola's Auckland distribution centre, enabling highly efficient delivery operations and replacing labour-intensive manual palletising.

ACPaQ Swisslog System
NZ Local Reference
24/7 Operation
Mondelez Australia
FMCG / Confectionery Truganina, Victoria, Australia

Mondelēz International — $130M National Distribution Centre

Swisslog installed 11 Vectura stacker cranes (32m tall), 22 dual-load monorail trolleys, and SynQ WES software for Mondelēz's first national DC in Australia — handling Cadbury, Pascall, and 50+ confectionery brands.

56,100 Pallet Locations
255/hr Outbound Pallets
$130M Project Value
View All Case Studies →

From Assessment to Automation

A structured, low-risk approach — designed for NZ businesses that need to see ROI before committing to full deployment.

1

Free Site Assessment

On-site visit to understand your operations, challenges and automation potential

2

Process Analysis

Workflow mapping, throughput measurement and bottleneck identification

3

Solution Design

Custom automation concept with ROI analysis and phased implementation plan

4

System Integration

Hardware procurement, software configuration and system engineering

5

Installation & Go-Live

On-site installation, testing, safety validation and go-live support

6

Training & Support

Operator training, maintenance contracts and ongoing local support

What's Your Payback Period?

Use our interactive ROI calculator to estimate your automation investment payback period, 10-year net savings and break-even timeline — in under 2 minutes.

Calculate Your ROI →

Ready to Automate Your Operation?

Book a free site assessment. We'll visit your facility, map your processes, and show you exactly what's possible — with real numbers and a realistic roadmap.